I’ve compiled little ways for you to throw boredom out the window during office hours.

Here we have a simple guide to introduce some basic print terms that you might encounter. It may be you have good intentions, but the technical jargon just makes you want to give up. A little knowledge is all you may need to have a healthier working relationship with your printed products. So are you ready for your printing terminology 101? Great! Here is our short list to get you started.

Are you looking for a new way to reach your target market? Do you want to grow your business by a significant percentage this year? We have some great ideas that will help spread your name to a multitude of new audiences. It only takes some creativity and being a little bit savvy. Read on!

Clients often come to us with their ideas for a marketing campaign, however before we can get started we always remind them about market research and how it will guide our design decisions. This is perhaps one of the most important steps that every campaign should begin with. Without the right information from research, coming up with a successful design that communicates to the target audience is almost impossible. Good research is always the corner stone for success.

The success of any business lies heavily on effective marketing. Many of our clients come to us thinking that they can have a brand identity without a marketing plan. The reality is that much thought and planning goes into this process. For any business to become a success a strategic marketing plan needs to be laid down. The biggest question that clients have is what makes a plan successful? A great marketing plan is not one that is not complex, but simple and effective. Here’s some tips that can make it just that.

Colours make up a large portion of what we see everyday and it plays a big role in design which has a direct link to sales and brand awareness. At a minimum colours represent your company, they also serve as a way to market your entire brand. Believe it or not the success of many brands can be accounted to the right use of colours. With a strong combination you will be able to attract customers, differentiate your company and encourage brand loyalty. The question is how do you pick the right colours?

Did you know that the colours you choose in your marketing or advertising collateral plays a vital role in encouraging sales? The colours that are selected to represent your business shouldn’t merely be for aesthetic reasons. Each colour that goes into any design must support your brand message and ensure business success. Finding the right colours to use goes beyond what looks good in print or on the screen. You need to consider the colour associations and how that relates to your product or service.

With more and more people using the internet the leap towards internet marketing has naturally gotten stronger. In fact, most companies are going into this full force. Exhausting all means for online marketing is now a common thing. With all the different avenues available, how do you know which will work best? Here are some of the best internet marketing trends that we have seen.

With more and more people using the internet the leap towards internet marketing has naturally gotten stronger. In fact, most companies are going into this full force. Exhausting all means for online marketing is now a common thing. With all the different avenues available, how do you know which will work best? Here are some of the best internet marketing trends that we have seen.

Any business that wants continued success has a need to constantly bring in a stream of new customers, but you cannot expect people to just start lining up in front of your store without a good reason. Neither can you expect them to hunt out and discover your services or product without effort on your part. To achieve success you need to increase the visibility of your business. There are many ways that this can be done and here are some tips to help.